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Automata

Automata is a London maker of LINQ, a robotic lab bench and orchestration software that links existing instruments into automated workcells for pharma, biotech, and hospital labs. It reported turnover of £6.1 million for the year to March 2025 and raised a $45 million Series C in January 2026.1,4,3

Robotics Reviewed Editorial TeamUpdated November 3, 2026automata.tech

Our take

Automata is a strong pick for labs that already own their instruments and want them run as one automated system. LINQ combines a smart bench with built-in robotics, no-code and Python workflow tools, and scheduling across several workflows at once.1

The evidence is good for a young platform: the UK's first fully automated clinical cancer genomics system at The Royal Marsden, five top pharma companies as customers, and a Danaher partnership that brings Beckman Coulter and Molecular Devices instruments onto LINQ. The concerns are quote-only pricing and heavy losses, with a £29.0 million loss on £6.1 million of turnover in the year to March 2025.5,3,4

Scores by criterion

Automata scores out of 10
Pricing transparency3.0
Product maturity6.5
Deployment evidence6.5
Company durability4.5
Ease of integration6.5
Overall score (average of the five)5.4

Each criterion is defined on our methodology page.

Who uses Automata and what it's for

Pharma and biotech research groups, hospital genomics labs, and research institutes use LINQ to automate sample prep, sequencing library prep, and cell biology workflows. Customers named on its site include The Royal Marsden NHS Foundation Trust and the Francis Crick Institute.1,5

Automata says five of the top pharma companies are customers, with growth coming from repeat deployments.3

History

Mostafa ElSayed and Suryansh Chandra, both from the computation and design group at Zaha Hadid Architects, founded Automata in 2015. It first built affordable robotic arms before moving to lab automation for the life sciences.2

In January 2026 it closed a $45 million Series C led by Dimension, with Danaher Ventures, Tru Arrow Partners, Octopus Ventures, and Entrepreneurs First. Danaher's Murali Venkatesan joined the board.3

LINQ bench and software

LINQ Bench offers more than 800,000 configurations to fit different instrument mixes and lab spaces. LINQ Canvas builds workflows with nodes and no code, and a Python SDK covers the same work in code, including simulation on a digital workcell.1

Under the Danaher partnership, instruments from Molecular Devices and Beckman Coulter Life Sciences will integrate Automata's software.3

Pricing and deployment

Automata does not publish prices. Each workcell is built and tested at its London or Boston facility, then reassembled in the customer's lab with site acceptance testing, IQ, and OQ, and a customer success manager runs training and handover.6

Competitive landscape

Which of these companies scores best, and who is each one built for?Hover over or tap a logo for details.
Top rated, for smaller operationsTop rated, for large enterprisesLower score, for smaller operationsLower score, for large enterprisesNot yet reviewed45678910Review Score← Smaller operationsLarge enterprises →Who it's built for5.48.05.5
Automata and its competitors
CompanyProductPricing modelDeployment footprintWhere Automata wins or loses
AutomataLINQ robotic bench and orchestration software for automated workcells1Not published6Five top pharma customers; Royal Marsden clinical genomics system3,5Runs many instruments as one workcell; prices not published
OpentronsOpen-source benchtop liquid handling robots, Flex and OT-28Published list prices: Flex from $24,950, OT-2 from $15,9507More than 11,000 robots in over 80 countries9Opentrons wins on low published prices for single benches. Automata wins on orchestrating many instruments as one workcell.
TecanVeya liquid handling automation and lab instruments10Not published10Research, clinical diagnostics, and OEM customers10Tecan wins on a long installed base and clinical systems. Automata wins on open software that runs other vendors' instruments.
Beckman Coulter Life SciencesBiomek i-Series workstations and Echo acoustic liquid handlers11Not published11Liquid handlers sold since the Biomek 1000 in 198611Beckman wins on decades of Biomek installs. Automata wins on orchestration, and Beckman now integrates its software.
INTEGRA BiosciencesASSIST and ASSIST PLUS benchtop pipetting robots12Not published12Benchtop units for single labs, from 40 cm wide12INTEGRA wins on simple, low-cost pipetting robots. Automata wins on full walkaway workflows across instruments.
Multiply LabsRobotic clusters that automate cell therapy and biologics manufacturing14Not published; owned and operated by the drugmaker13Pilots and collaborations such as Kyverna; claims a 74% cut in cost per dose13Multiply Labs wins on closed GMP cell therapy manufacturing. Automata wins on flexible research and clinical genomics labs.

Limits

Pricing is quote only, so labs cannot budget a workcell before a sales call.6

The company is losing far more than it sells: turnover was £6.1 million and the loss for the year £29.0 million in the year to March 2025. The $45 million Series C extends runway, but more funding is likely to be needed.4,3

Revenue for the year to March 2026 is not yet filed. We estimate it at roughly $8 million to $15 million, based on the £6.1 million filed figure, growth from £4.1 million the year before, and the repeat pharma deployments the company describes. This is an estimate, not a reported figure.4,3

What customers say

Where it helps

Thanks to Automata's innovative robotic technology, this UK-first clinical diagnostics installation will transform genomic testing at The Royal Marsden by streamlining our processes, substantially increasing our capacity without compromising accuracy.

Professor Michael Hubank, Scientific Director of Clinical Genomics, The Royal Marsden, Automata

The Royal Marsden installation was planned to add about 2,000 next-generation sequencing tests a month to the hospital's cancer testing capacity.5

Where it falls short

Labs that only need a single benchtop liquid handler will find a standalone benchtop robot with a published price simpler and cheaper.

Leadership

  • Mostafa ElSayed

    Mostafa ElSayed

    CEO and co-founder

    ElSayed was a lead designer in the computation and design group at Zaha Hadid Architects before co-founding Automata in 2015.2

    Read full profile

Sources